Case study Essay Example | Topics and Well Written Essays - 2750 words - 2

Case study - Essay Example e is motivated by the need to satisfy the following psychological needs which include; playing and relaxing, personal fulfilment, self expression as well as curiosity among others. It can as well be said that she seeks to fulfil the social needs, derived from Maslow’s hierarchy of needs or motivation theory. Social needs in particular, are concerned with love, friendship and esteem (McCarthy and Perreault 1990). These are often have a bearing on the person’s interaction with others. Personal needs on the other hand are concerned with an individual’s need for personal satisfaction which is often unrelated to what others may think. As a point of departure, it can be said that one of the main reasons why we drink is to give ourselves confidence in the belief that alcohol will set us at ease especially with strangers (McNeill 1986). However, there are various other reasons for drinking such as wanting to please others, fighting loneliness or using alcohol as a bridge between different people. From this assertion, it can be noted that Melanie’s drinking habits are driven by psychological needs to a greater extent. Indeed, she appreciates the fact that alcohol can cause harm to her health but this does not deter her from drinking. She drinks inorder to fulfil the psychological need to play as well as to relax. She believes that its part of being a student to drink. In the opening remarks she says, â€Å"I know I perhaps drink too much but its part of being a student, isn’t it?† From this statement it can be seen that drinking is one of the popular ways of relaxing and perhaps derive pleasure i n the life of a student. Whilst she does not drink on a daily basis, it can be seen that she does especially on Mondays and Wednesdays which are dedicated as days for student outing and have since been entrenched as part of the student culture. It can be seen that she also drinks for personal fulfilment as well as self expression. A night out on a drinking binge with